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Hard Copy Letters Beat Email in influence and impact. Commit to writing and mailing "real" letters. A real letter has more impact than Email. Email is easy to create and send. It is also easy to delete and ignore. Imagine how many Emails a Congressman or Senator likely receives. Email generally does not get a response.
Address appropriately. Address to "The Honorable ____________ U.S. Senate/House of Representatives" and send to their local district office, not to Washington offices. Be professional. Don't engage in name-calling, threats ("You won't get my vote unless..."), or idle chit-chat. If you disagree, you may say so, but do so professionally and politely. Personalize all "form" letters, such as those on the Sample Letters page. A photo-copied letter, where only the signature is different, will have less impact than one you prepared yourself--even if the changes are only slight. A personal letter is more valuable than a signature on a petition. Give reasons for your position. If you have special knowledge on some issues, by all means share it. Refer to research, data statistics, etc if you can. This does not excuse you from being concise. Be yourself. Dont pretend to have vast influence you don't have (i.e. "I speak for all...when I tell you."). When a writer appoints himself spokesperson for some neighborhood, industry or group, he/she usually creates doubt about the views he/she expresses. Close professionally. Always close with a "thank you". Always include your return address. Keep copies. Maintain copies of your correspondence and any response, lest you wish someday you had. For important letters, send Certified/Return Receipt, typing "Certified Mail" and the number at the top of the letter, itself. Keep the "green cards." Write again.
Feel free to write again, if circumstances or issues warrant.
Continue to be brief and to the point. By writing more than once
(particularly on different issues), you can demonstrate that you're paying
attention. Don't become a "pen
pal" or assume you've made a personal connection.
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